The Storm brand has a very interesting start because it was founded in London by a man named Steve Sun and his wife. They realized that they could not always buy the type of watch they wanted for the price they could afford. Steve Storm founded watches and decided that he would carve out a niche in the untapped market in the UK by designing and creating a well made watch with fashionable designer touches at an affordable price. This may seem like a pretty common thing in today’s market, but Storm Watches was one of the first companies to achieve this and set the stage for many other companies to follow.
When Storm first produced the initial sketches for their watch designs and took them to the makers for their review, the makers responded that they only design watches. This was a testament to how new and original the designs Storm produced watches really were, leading Storm to consider his own manufacturing and production techniques. In the end, the designs became fully associated with Storm as a brand and this is what they still strive to do today, which is to keep the design extremely ‘out of place’ and original from any other company.
So when someone is considering buying a Storm watch, remember that it will be a truly original watch and completely well designed and made. A very good point when deciding whether to buy a Storm watch is that it will not look like any other watch that friends or college may have, it is completely original. Furthermore, with over twenty years of experience in watch design and manufacture, a person can be very confident that the watch is a well-made time piece.
We now know that Storm watch designs are unique and they are constantly working to keep them that way by employing cutting edge designers and using different cultures as inspiration to keep the designs unique and original. What Storm watches also have ahead of the competition is that their prices are very affordable, which means that when someone is looking to buy a Storm watch, they know they are getting a great price and a truly well designed watch.
An extremely interesting fact that sums up how creative the Storm team is is when they were on their way to deliver the final sample of their first designs and still had no name for the watch brand. So Steve was thinking about selecting the name of one of the plane’s routes or something like that, when the flight got into severe turbulence. The captain of the plane phoned when all the turbulence had cleared up and apologized to the passengers saying, ‘they had just flown through a storm’. Steve immediately realized that Storm was a very good name and a perfect fit for the brand. The Storm brand is all about exciting designs, well-made watches, and brilliant affordability.