I keep running into people I know from the auto business who are tired of enduring the hassle of selling every day to make a silly change and have to start from scratch with new prospects. The dealership keeps most of the money earned while they do most of the work. Just when they think they are creating a good group of customers who will refer friends and buy vehicles again in the future, they lose them at another dealership that just moved to town.
Consumers are getting smarter and harder to sell. It’s too easy for them to find what a car should be worth when it’s new or used, and even find other cars to sell for better prices on Craigslist, Ebay, and other online sites where you can find deals on cars to sell. .
It’s too easy for them to use that information and negotiate with you to the point of losing almost all of your commissions if you still want to make a sale.
They are exhausted from the battle of working until their joints ache standing on an asphalt lot praying for someone to enter the lot just so they can fight for that customer with other sales reps like a pride of lions hunting an injured gazelle.
They’re sick of missing out on deals with their own dealership sales reps while they were on their lunch break or on a day off when the customer came back for them.
If you were offered a base salary of $ 70,000, as well as an additional $ 300 for every sale you make, you wouldn’t blame you for wanting to stay where you are. However, that would never happen. They keep selling you how much you have to be able to get customers to come from the dealership by paying for advertising, etc.
But regardless of what the dealer does in advertising, fancy balloons, special offers, etc., those vehicles will not sell themselves. Take a test drive with your customers and answer their questions for what seems like forever. You know they are interested, but they just can’t make up their minds. You can’t pressure them because you could lose the deal. They end up wanting to think about it because they want to go over their finances with their spouse. They come back the next day and want to try it again with their spouse. You drop them and then answer more questions. They tell you what other better deals they found online and that their mechanic said they shouldn’t pay your price unless you agree to fix something first. You do all this work and then you take them back at the last minute and buy something on eBay or Craigslist.
Even if you made a sale on a $ 70,000 vehicle, would you earn more than $ 300?
You are at the mercy of car parking. If no one shows up, you have no one to sell to.
Your back and feet ache and throb at the end of a long day.
You are away from home more than you would like.
When you were a kid, when people asked you what you wanted to be when you grew up, did you tell them, “I want to stay in a concrete parking lot for 70 hours a week waiting for people to show up that I can convince to just be happy to decide on buy a poor quality vehicle because they can’t afford the one they really want. “
It is becoming more and more difficult to sell cars. Especially with our economy as it is with the main dealerships closing their doors.
You need to take a look at how to start an internet business from home. The industry is growing at an exponential rate and you can be a part of it.