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Another graphic design mistake website owners make is not proofreading their text. They need to make sure that the content they add to their site is free of grammatical and spelling errors. Some viewers are particular about these things, so, for example, when they see a sentence with bad grammar or no punctuation, they don’t go on reading the whole piece. They may see such businesses as unprofessional. Therefore, the text should always be revised several times before being published.
choose the wrong colors
Choosing the wrong colors like fonts is also a mistake some website owners make. Too many colors can distract viewers. For example, a brand logo with many bright colors is not very clear and is difficult to read. They should refer to the color wheel when deciding colors for their website. They can make a color scheme that combines primary and secondary colors to make sure your text is clear and readable.
Incorrect Hierarchy Usage
Hierarchy is important for websites, as it allows the audience to see the elements, according to their importance, guiding their eyes to the piece. Generally, when viewers look at you, their eyes move from the left, so this is where critical information should be placed.
This makes hierarchy one of the best web design techniques that ranks the provided information, according to its importance. Whatever the purpose of the piece’s design: a new blog, an event, or to convey a sale, you need to include the right hierarchy in it.
Create layout for the wrong medium
Those who are designing a piece must have a medium in mind. They may want it printed in a magazine, featured on a social media platform, or used for product marketing. As an example, they create a design with a red, green, and blue color mode. These are best for digital displays and can be added to display the color gamut on a television, tablet, phone, and computer screen. When they make a format suitable for digital but use it for print, it won’t look as good as the colors won’t interpret well.
Not creating a Versatile Design
It would be more practical to create layouts for different purposes. For example, when designing a logo, they need to consider how it will look across different marketing channels, promotional items, and anywhere they use it. A brand logo should be used for different purposes. This can help establish brand consistency, as well as save time, effort, and money that would otherwise be spent redesigning artwork for other pieces.
Over thinking
Simplicity is best when it comes to web design. Although anything can be added to a design, this does not necessarily mean that it should be done. Therefore, website owners should not go overboard with their Photoshop design and filters. Including too much in a web design will only confuse and distract viewers. They will have difficulty extracting information from the piece. Web designs must be able to breathe and flourish. This means that there is no need to fill in all the blanks. Leaving some white space in the image will keep it clutter-free, easy to understand, and visually appealing.